SINGAPORE: There will be more than meets the eye when
“Transformers”, which is being developed into a theme park ride,
debuts at Universal Studios Singapore in 2011.
The theme-park attraction, developed in a partnership between
Universal Parks and Resorts, Hasbro and DreamWorks Pictures, will
be based on the blockbuster "Transformers".
The ride, similar to the hit movie, shows humans caught in a war
between the heroic Autobots and the villainous Decepticons.
Tom Williams, Chairman and CEO, Universal Parks & Resorts,
said, “Transformers will be a jewel in our collection of
world-class rides based on great movies.”
“Transformers” will fuse 3D-HD media, mega special effects and
robotics with a ride system that will “transform perceptions of
theme park experiences”. The mega-attraction debuts first at
Universal Studios Singapore at the Resorts World at Sentosa, then
at Universal Studios Hollywood.
Tan Hee Teck, CEO of Resorts World at Sentosa, said, “It is great
that Asia will be the launch pad for the first Transformers
attraction. Transformers was introduced to the United States in
1983 but traces its roots to Asia. Optimus Prime, Bumblebee and
Megatron are familiar names to Asian audiences, who grew up with
the robot toys and love the movie. When Transformers opens in
Universal Studios Singapore in 2011, it will be the first of its
kind in the world. We may see a surge of Transformers mania.”
The Steven Spielberg-helmed “Transformers” starring Shia LaBeouf
and Megan Fox grossed US$706.5 million worldwide, and the second
instalment “Transformers: Revenge of the Fallen” is scheduled to be
released by Paramount Pictures in America in June 2009.
Universal Studios Singapore is set to house 22 rides, 16 of which
are original ideas or specifically designed for the theme
park.
- CNA/sl
